Industrial and Corporate Change, Vol. 13 No. 5 © ICC Association 2004; all rights reserved
Moving base into high-value integrated solutions: a value stream approach
Correspondence: Andrew Davies, Deputy Director, Complex Product Systems (CoPS) Innovation Centre, The Freeman Centre, SPRU, University of Sussex, Brighton BN1 9QE, UK. Email: A.C.Davies{at}sussex.ac.uk
Abstract
Some of the worlds leading suppliers are developing strategies to move into the provision of innovative combinations of products and services as high-value integrated solutions tailored to each customers needs. Rather than simply moving downstream into services (as much of the business strategy literature assumes), this paper argues that the provision of integrated solutions is attracting firmstraditionally based in manufacturing and servicesto occupy a new base in the value stream centred on systems integration. In addition to an ability to design and integrate systems using internal or external sources of product supply, these firms are developing novel combinations of service capabilities (operations, business consultancy and finance) required to provide complete solutions to each customers needs.
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